***SEO & Company was an Inbound Marketing Consultancy that I started as a stay-at-home dad which helped both client-side and agency-side to design and execute in-bound marketing, acquisition and retention.
Directed digital and customer experience initiatives across all SEO & Company clients including Something Digital (Harper’s Bazaar, Papyrus, Theodora & Callum, Smart & Sexy, A Fresh Collection by Fruit of the Loom, Chelsea Wine Vault), ZUM, LLC and Enter: New Media. Client based project work included:
• ZUM, LLC – Lead strategy and implementation of SEO, PPC, Social, Content Marketing and Analytics reporting.
• Harper’s Bazaar via Something Digital – Consult on SEO best practices for eCommerce during implementation to publisher site.
• Chelsea Wine Vault via Something Digital – Sell digital marketing contract to include SEO, Social and Analytics services.
• Theodora & Callum via Something Digital – Manage PPC campaigns and ROI analysis and reporting.
• Enter: New Media – Advised on SEO best practices for clients and collaborated on business development pitches